We are passionate about purity, transparency and authenticity because we know that our skin can absorb "the good" as well as "the bad". We are equally passionate about highly effective all-natural and organic ingredients that deliver tangible results you can see and feel. That is why we choose to craft only authentically pure products that are filled to the brim with the world’s finest quality, safe, pure and highly beneficial ingredients. Formulating without chemically-based ingredients can be a challenge, however we believe it’s well worth the effort. We believe that the highest quality natural and organic ingredients are not only the safest choice, but deliver superior results. We are proud to display every ingredient on our labels in plain English so that every customer knows exactly what they are holding in their hands. The “Honestly Pure Promise” is our company’s strict ingredients policy describing which ingredients we’re free from, but of equal importance, which ingredients we embrace.
Every Ingredient is Therapeutic.
Every ingredient we use is chosen for a therapeutic purpose, resulting in highly concentrated formulas that are rich in bio-actives. In addition, we are careful to ensure each ingredient is portioned at the optimum level for safety, synergy and therapeutic benefits in formulation.
We are thoughtful about making partnerships with sustainable and reputable suppliers that we trust. We source the highest quality ingredients from around the world, focusing almost exclusively on botanically-based, all-natural and organic ingredients. We personally examine every ingredient in our formulations for purity, efficacy, color, aroma, and potency. One of the ways we verify the purity of our essential oils is gas chromatography testing. We also specifically source organic or wildcrafted ingredients wherever possible.
We believe in respecting, sustaining and protecting the environment, as this planet is our home. As a company we are committed to minimizing waste, recycling, selecting recycle-able packaging, and using biodegradable bubble wrap. Our products are crafted with care to not contain any toxic ingredients that will affect us or the planet. As passionate animal-lovers we also believe in absolutely no animal cruelty.
- 100% Pure
- Therapeutic Grade
- Vegan-friendly (except for beeswax in our deodorants)
WE'RE FREE FROM:
- Synthetic Fragrance/Parfum
- SLS/SLES (Sulfates)
- Propylene glycol
- Alcohol (all varieties)
- Endocrine Disruptors (BPA’s, phthalates, dioxin, atrazine, glycol ethers, fire retardants, mercury, lead, etc.)
- Lanolin or any animal-based oils
- Petrochemicals and Petro By-Products (such as “mineral oil”, “white mineral oil” or “paraffin oil”)
- GMO’s (genetically-modified ingredients)
- Hidden/Undeclared Ingredients (under vague umbrella names)
- Animal Cruelty
- Wheat + Gluten