Honestly Pure Promise

The Honestly Pure Promise describes the values and beliefs that govern and guide our choices as a company.

Our Ethos.

We believe that high quality, plant-based and eco-friendly ingredients like essential oils are not only safe and effective as insect controlling products, but offer high performance results that will pleasantly exceed your expectations.  We choose natural + organic ingredients, and formulate in extra strength concentrations, to deliver the results your looking for, without any risky side effects for you, your family, or the environment.  We love that our repellents are not only natural and eco-friendly, but they smell fresh and uplifting which makes them enjoyable to use.  This is so important to us, that you enjoy the YAYA experience from start to finish.  We are also proud to display every ingredient on our labels in plain English, so that every customer knows exactly what they are applying to their skin. 


World-Wide Sourcing.

We are thoughtful about making partnerships with sustainable and reputable suppliers that we trust for quality and consistency.  We source premium, tested ingredients from around the world, focusing exclusively on plant-based ingredients. We source certified organic and/or wildcrafted ingredients whenever possible. 

We Respect the Planet.

Our planet is our shared home.  We believe that we each have a responsibility to be good stewards of the environment, through personal choices of sustainability and reducing our impact for future generations.  As a company, the YAYA Organics ethos is to be as eco-friendly and sustainable as possible, which is demonstrated in our pure, 100% plant-based, non-toxic formulas as well as our recyclable and reusable packaging.  At YAYA Organics HQ (offices, manufacturing, and fulfillment facilites are located in Hopkinton, NH), we are committed to minimizing waste, recycling, reusing boxes where possible, and looking for eco-friendly alternatives, like biodegradable bubble wrap and recycled paper.  Our formulas are carefully crafted to never contain toxic, irritating, harmful or "mystery" ingredients that will negatively affect our well-being or that of the planet.  As passionate animal-lovers we also believe in absolutely no animal cruelty, or animal testing (except on mosquitos and ticks, that is okay!)  


  • 100% Pure
  • Non-toxic
  • Beneficial
  • Botanically-based
  • Natural
  • Organic
  • Wild-crafted
  • Therapeutic Grade
  • Sustainable
  • Eco-Friendly
  • Holistic
  • Vegan-friendly 


  • Synthetic Fragrance/Parfum
  • Parabens
  • SLS/SLES Sulfates
  • DEET
  • Permethrin
  • Propylene glycol
  • Alcohol (all varieties)
  • Known Endocrine Disruptors (BPA’s, phthalates, dioxin, atrazine, glycol ethers, fire retardants, mercury, lead, etc.)
  • Phenoxyethanol
  • Formaldehyde
  • Lanolin or animal-based oils
  • Petrochemicals and Petro By-Products (such as “mineral oil”, “white mineral oil” or “paraffin oil”)
  • Animal Cruelty
  • Wheat/Gluten